top of page

The Project

Cordless Drill

In this project I mimicked a job role within a large multi-national company (I selected Citroen) in their New Product Development department.

I was tasked to develop a product within a range of battery powered tool, to match the increase in demand & capitalise on this market opportunity.

The brief was not to change or innovate the product's functionality, but instead to design the form of the product: keeping it easy to use and aesthetically pleasing, whilst ensuring it was technically sound and suitable for manufacture. 

Untitled.jpg

Initial Concepts

Designing for a specific brand was a new task, however I really enjoyed it, and found myself creating concepts diverging from my usual style.

A strong brand aesthetic and usability were my main focuses, and with "client" input, my concept direction was selected.  

​

Refinement

I approached this refinement process very methodically, analysing and developing each element individually.

​

I used rapid prototyping to create a range of handle sizes, allowing me to experiment and get feedback on which felt most ergonomic

model_edited.jpg
details.jpg

The Technicalities

Due to the nature of a cordless drill, there were a large amount of internal components which needed to be considered.  

Housings of the appropriate wall thicknesses were added to the internal casing, offering support to these.  Recessed screw fastenings were also integrated, to create a more seamless finished when the casing was fastened together. 

The Final Design

Throughout this project attention to surface details was a top priority to the "client", hence the importance of the final renders. 

Utilising Keyshot features allowed me to portray the materials and finishes I visualised, from a soft rubber grip, hard textured shell, and metal logo highlights.

For more render images of this product, please click here

drill render keyshot.45.jpg
bottom of page